Services for International Franchisors

COMPANY INFO is a part of FranCon Group which is the leading, franchise consulting company in Finland. We offer services in four different line of businesses: consulting – FranCon Franchise Consulting (, training – Franchise Business College (, franchisee recruiting – ( and communications and events – Franchise News ( Our customers include both operating and starting franchisors and franchisees. We also offer our knowledge for service providers in franchise industry.

We have been assisting Finnish and international franchisors and franchisees since 1994 and we are the market leader in our industry in Finland. Talking about our experience, it can be mentioned that we have been developing most of the franchising businesses operating in Finland. Our clients have been small local companies as well as large multinational corporates from different lines of business, both from Finland and abroad. We are an active member and the representative of Nordic Countries in the IFCN, International Franchise Consultants Network ( co-operative partner of the SFY, Finnish Franchising Association (


1. Entry Survey Day(s)

A consulting day in Finland (1-2 days). As the result of this consulting, franchisor will understand the situation on Finnish market and has relevant information to make decision to enter or not to enter Finnish market. We will plan and coordinate the program and arrange meetings with Finnish experts, businessmen and authorities. We’ll also visit different business locations in Helsinki area if needed.

2. Test Marketing

When franchisor´s brand is not well known in Finland or the concept is very new, we recommend to test the interest of the brand and concept before starting recruitment or any further actions. In this service we’ll produce franchise presentation into – portal for 3-6 months. The service also includes direct marketing using´s database of potential franchisees and advertising at -website. If the results of Test Marketing are promising, we will give you an offer for further Recruitment services.

3. Franchisee/ Master Franchisee Recruitment service

Lead generation

- Includes franchisor´s presenation at -portal.

Active search

- Includes franchisor´s presentation + advertising at -portal and direct marketing using´s database of potential franchisees. will take care of first contacts, applications and interviews of candidates.

Pro-Active search

- Includes Active search + headhunting services

Depending on the profile of franchisee/Master franchisee, we will use different methods and channels to find suitable candidates, for example direct marketing, advertising and/or headhunting. The project is always planned case by case with the franchisor.

If you´re interested in bringing your concept to Finland, fill out your company information here and will contact your.

Or ask for more information:

Mr. Peter de Jong 
Ratamestarinkatu 11 A
00520 Helsinki, Finland
+358 (0)50 514 8336
Or leave us a message: